An interview with Fuji managers about their film simulations.
This is very much the kind of thing I would expect them to say. It says a lot about their approach to photography.
Fujifilm Managers Talk Film Simulations: Origins, Evolutions, Goals, Misunderstandings, Bold Classic Negative and Much More - Fuji Rumors
The Japanese site dc.watch interviewed Fujifilm manager Kosuke Irie and Shinya Fujiwara. They talk about film simulations in a lengthy, very detailed and technical way. All in Japanese, which means we are in the hands of google translate. And sadly…