I agree that (assuming the leaked specs are on the money) the X-Pro is exactly where Fuji should be in the market following the X100, but I can't see the actual X-Pro camera itself troubling the scorers too much when they add up sales figures at the end of the year.As big as the Contax market was (i.e. not too big), but it is likely a halo product, which can shine on their other offerings. They're not going to be able to release a DSLR, and they don't have the muscle likely to go truly head-to-head with NEX, so niche is the right move for Fuji. I bet they get the want-it-but-cant-afford-a-Leica crowd (er, that'd be me), the "I never got off film yet" crowd, the "I want something different/retro/hipster crowd" and maybe some other small segments. I'll bet they do pretty well, though, and certainly seem in a better position than Oly for 2012, as an example (as sad as it may be).